Graphic designing is a field where there are new trends emerging every single year. The trends that are introduced are not only new practices but also either corrections and updations. Even when it comes to logo design, the most intrinsic field which seems to be the simplest, research is definitely an uncompromised factor. Hence, exploring the upcoming trends is as vital since it keeps the users updated with the emerging trends in field. Further ahead, we shall see some of the most anticipated trends for the next year.
Impending Graphic Designs and Trends In 2020
The following are some of the most expected trends and predictions in graphic designing that we must look upto in 2020:
Brand Identity and Logo Design
Logo is something that sets an identity for a product or a brand in market. It is through the logo that a brand becomes identifiable and distinguishable amongst the other options. The logo is also something that makes the users make their first click to view the services offered by their firm. Hence, this logo that the firm is planning to prepare should be a mix of both logo and an apt caption. If the firm is not clear on getting their logo, then it is suggested to follow the interests of people. The reviews and suggestions of clients give a clear idea as to how the logo and its gradients are to be changed skillfully.
Micro Content Design
This is yet another strategy that is followed during a banner design for designing a specific idea in relation to a product or service. It is another perfect option where maximum contents can be conveyed to the users in the given space within a limited span of time. To be more specific, micro content design is a practice where an idea is quickly conveyed in less than 6 to 7 seconds by glancing at it. Such a practice can best be used in graphic designing to market new ideas. As a result, it fetches plenty opportunities to the users.
Motion graphics as a service started gaining more prominence in 2019. It is after the introduction of such a trend that moving typography began to be well noticed. The highlight of such a feature was broken and scattered text that earned a longer span of attention. The peculiarity of this feature was that they comprised of invisible lines that distinguished letters from one another. These images were then later modified into 7d and 8d forms when they were viewed longer. This way then, typography intermingled with images which brought images to life.
Data visualization concepts were best begun to be used in newspapers where there was a representation of mass data. It used features of newsletter design where there was optical character recognition which was the conversion of hand drawn calculations into printed versions. This way, the readers were also enabled to access accurate and bulk data and understand it quickly too. Moreover, this characteristic allowed the readers or viewers to compare complex data in no time.
This is a new intervention in the field of graphic designing which comprises of images being shown on a permanent background. However, the fonts of the products or service could be changed by authentic personnel who could change it once in a while. This made the design unique and acceptable. Mostly, products and services used this feature where the logo changed many a times whereas the brand name remained unchanged while the logo kept changing.
E-books and white papers
The best part of e-books is that they can be easily read and bookmarked anytime. Also, when compared to physical texts, it contains fewer texts that are always accessible. Also, since they are not physical books, the analysis of the smallest aspects can be done in a simpler manner. These are hence used to convey the idea to a wider set of audience in the best possible way no matter how complex they are. Such a trend can be seen commonly in brochure designing more.
Video direction and production
The future technology looks on to some features that will allow them to edit and access live action videos. These can be mixed with images in such a way that they seem lively. Then, they must be able to converse in long term with the audience. Secondly, such images are also used to convey emotions in the exact way to the users. For this, the future technology predicts that the graphic designers may use such short 3D videos that are momentarily edited and produced for better results.
Infographic designs are also said to gain more prominence in future. These also gain the quick attention of users since they comprise of vivid color combinations. Also, infographics have the benefit of having a focal point where all the details merge. It becomes even more attractive when they are created with a mix of shapes and patterns. These even will come to use in profile designing where the users may showcase their profile in the logo itself.
Visual language and design
Visual language and design can be best implemented by adding words and symbols in images. The idea behind doing so is to make a clear understanding to the audience, an idea that is to be conveyed beyond words. Here, the images are first arranged and then the content is narrated.
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